who we are
“We are not a trend agency, rather we partner – as consultants – with our Clients.” Founding partner, creative director Manuela Fassbender.
Founded in 2001 by Berlin-born Manuela Fassbender -- a designer by training -- MBF Inc. is a New York City-based consulting firm that provides Clients with trend and design directions, customized to their Clients’ unique markets.
MBF has worked at developing and establishing a niche market by providing their clientele with information that is both time-effective and actionable.
As consultants, they specialize in partnering with their Clients to:
how we work
International in Scope
With a niche market, we are unique in our in-depth knowledge and understanding of European and U.S. markets affording our Clients an international scope with a regional or “local” focus.
Our trends are exceptional, because they are:
We pride ourselves by continuously and consistently making it a priority to bring "added value" to the table -- on every project, account.
For our Clients we look to continuously elevate the standards of the work we deliver.
Starting with a trend “inspiration”, we drill down to the next level of product design, breaking down our trends by our Client’s unique segments.
We assist our Clients in developing and maintaining a clear brand identity with distinct signature collections based on our Client’s customer profile.
This results in focused, targeted collections that appeal directly to our Client’s customer.
One of the biggest stumbling blocks facing our industry is how to implement sustainable practices, develop sustainable collections while remaining cost-effective.
For our Clients we define – and develop – innovative sustainable strategies allowing our Clients to act on and meet a growing demand in today’s market not only for sustainable fashion, but also for fashion that is consequential with the environment and society.
partial client list
Seasonal Overview includes;
client side services
Partnering with our Clients, we strategize and implement the “shift” currently impacting the fashion industry.
“In a world that has been ‘reset’ by a trio of global crisis – the sharp worldwide recession, accelerating climate change, and a collapse of trust in business – the implications and opportunities for business are enormous. Now more than ever, innovative sustainability strategies are needed to deliver business value today, and position companies to successfully meet the greater challenges ahead … business as usual is no longer viable.” [BSR Conference 2009]
Retailers are very skeptical about the ability to combine great design with sustainable fabrics, fair trade.
This perception is what needs to be changed. Sustainable garments should look as stylish as any other garment.
For the consumer, we need to focus and understand:
At a retail level, our focus is on:
SUSTAINABILITY: Why now?
We believe that innovation and technology is key. Combined with consumers demand for accountability -- there in lies the path to a sustainable future.
641 avenue of the americas, 3rd fl
new york ny 10011
tel: +1 212 206 0223